Complementary and Alternative Medicine (CAM)

Gordon Medical Practioner’s credentials and experience qualify us to offer both cutting edge alternative treatment and conventional medicine, blending traditional and alternative with a holistic approach.

Complementary and Alternative Medicine

Complementary and Alternative Medicine (CAM) was once limited to supplements and herbs. Today, these approaches are part of a comprehensive system including many disciplines. The terms complementary and alternative describe practices and products that people choose as adjuncts to or as alternatives to Western medical approaches.

  1. 1
    How does CAM work?

    CAM is a form of healing that considers the whole person — body, mind, spirit, and emotions — in the quest for optimal health and wellness. According to Alternative Medicine philosophy, one can achieve optimal health — the primary goal of Alternative medicine practice — by gaining proper balance in life.

    CAM practitioners believe that the whole person is made up of interdependent parts and if one part is not working properly, all the other parts will be affected. In this way, if people have imbalances (physical, emotional, or spiritual) in their lives, it can negatively affect their overall health.

    CAM practitioners use a variety of treatment techniques to help their patients take responsibility for their own well-being and achieve optimal health. Depending on the practitioner’s training, these may include:

    •Patient education on lifestyle changes and self-care to promote wellness.

    •Complementary and alternative therapies such as acupuncture, chiropractic care, homeopathy,  biofeedback, massage therapy, naturopathy, and others.

    •Western medications and surgical procedures.

  2. 2
    Why should I use CAM?

    CAM offers more choices. Since most health insurance companies do not cover natural therapies, if you choose to go outside the limiting insurance system you’ll have many more choices available to you when searching for help. Often, insurance companies regulate who you can and can’t see, but because they’re out of the picture, you are free to choose what type of therapy you would like and which practitioner to see.

    CAM ensures you are heard. Most alternative medicine practitioners will take the time to really listen to you and evaluate your symptoms. In the typical conventional medicine scenario, sometimes, all you’ll get is a quick appointment, as little as six minutes at some practices. At Gordon Medical Associates we will take significant time with you (especially the first visit) to really assess you and your health.

    We take into account the health of your whole body, not only your physical symptoms, but the emotional ones too. Also you are in charge of your body and health. Whether you decide to take oral treatments or make that massage appointment, you’re in charge of what goes into your body and what happens to it.

  3. 3
    What conditions can CAM help?

    CAM can treat a wide range of medical conditions from sinus issues to more complex medical issues like Chronic Pain and Fibromyalgia, or infections like Lyme disease, or poorly understood illness such as Chronic Fatigue Syndrome. Many people turn to Alternative Medicine when conventional medicine has failed them, but it does not have to be a last resort. Many people choose alternative care for their primary form of treatment.

  4. 4
    How often will I need a treatment?

    The amount of treatment you will need will depend on the symptoms or disease being treated, the patient’s sensitivity level to treatment, and the therapies being used to treat. It really isn’t possible to give a single answer to this question.

  5. 5
    How do I schedule an appointment in the office?

    Appointments can be made Monday through Friday with various practitioners, 9:30 am to 4:00 pm.

    If you are a new patient to Gordon Medical, check our New Patient page to find out what will be involved in becoming a patient.

    We also have an article for new patients:
    How to Be a Successful Patient at Gordon Medical Associates

    Use one of the following options to make an appointment:
    Patient Portal for current patients
    New Patient Contact
    (707) 575-5180

  6. 6
    How long are CAM Appointments?

    Appointment times vary from patient to patient and practitioner to practitioner. Your initial visit with one of our doctors could be two or more hours, whereas a follow up visit would only need to be 30-45 minutes every 4-6 weeks. Phone and Skype appointments are also available for follow up appointments.

  7. 7
    Is there anything I can/should purchase?

    Our doctors may suggest a wide range treatments that can be purchased.  If you have questions about the treatments your practitioner suggests, use the Secure Messaging through the Patient Portal.

  8. 8
    How can I prepare for my appointment?

    Make a list of questions you have concerning your health. Bring a list of your supplements and medications to your appointment, and always tell your practitioner what you are taking. You may also want to bring a note pad for note taking, or arrange with our office to record your session. A lot of information is gone over in your first appointment.

    See our article: How to Be a Successful Patient at GMA

  9. 9
    Is it safe?

    Most forms of alternative therapies are safe and non-invasive.  Some patients may be more sensitive to any treatment, even natural ones, and will need to proceed carefully. Our doctors have years of experience working with extremely sensitive patients.

    Some aspects of CAM can help develop improved digestion, healthy muscles and strong bones, and may be beneficial in promoting general good health. Our doctors look at the whole person when considering any treatment. As always, discuss potential changes in detail with your practitioner before starting any new medical treatments, even supplements and herbs.

Practitioners Who Offer CAM
Carolyn B. Welcome PA-C
Carolyn B. Welcome, PA-C
Independent Practitioner - Certified Physician Asssitant
My goal is to provide compassionate care that helps integrate all facets of a patient into a healthier whole, with an emphasis on listening closely and communicating clearly.
Elizabeth Large ND by Maggie Perkins 2017
Elizabeth Large, N.D.
Independent Practitioner/Naturopathic Doctor
"I became a naturopathic doctor because I believe healing seeks the root cause of imbalance; that physical illness arises from a multitude of factors. Rarely does chronic illness arise from one cause but a perfect storm enabling illness to manifest. I look for the “core disturbance” in the body that is creating susceptibility to disease."
Nafysa Parpia ND
Nafysa Parpia, N.D
Independent Practitioner/Naturopathic Doctor
"Functional and integrative medicine that is heart centered guides how I treat my patients with complex chronic illness. Each patient has unique contributing factors to their disease. Biochemical imbalances, epigenetic expression, toxin exposure, microbial exposure and emotional imbalance are often key in unraveling the mystery of and treating chronic illness."
Eric Gordon MD - 2017 Maggie Perkins
Eric Gordon, M.D.
Medical Doctor/Founder and Medical Director of Gordon Medical
“My deep respect for the individuality of my patients is the heart of my practice. The point is to carefully listen to each patient and correlate their subjective experience with pertinent objective laboratory tests, to determine unique treatment guidelines that allow the innate wisdom of the body to overcome illness and restore good health."
Wayne Anderson, ND
Wayne Anderson, N.D.
Independent Practitioner/Naturopathic Doctor
“Patient care must integrate mind and body, incorporating the strengths of alternative and conventional medicine, and tailoring a program that recognizes the uniqueness of each person.”